Our Products are designed to help you pull together a single 360° view of the Customer journey from initial car purchase through to part-exchange and upgrade.Our central offering is a Rewards Program Platform comprised of a Customer Portal - Personal Web Pages and Smartphone App, together with a Dealer and NSC Card Application system. This provides Dealers with an interactive multi-channel, event-driven Contact Management System and control panel for Dealer and NSC Offers.
Customer Rewards & Marketing Campaign Management
Increase profitability of Aftersales business by promoting Aftersales incentives and rewards.
Improve Customer loyalty for increased vehicle re-sale opportunities. Manage your customer data effectively to ensure sales and communications opportunities are never missed. Maintain data collection and storage, for confidence in market research and effective targeted marketing to your Customers.
Personal Webpages and Smartphone Apps
We provide dedicated webpages for your Customers to engage further with your brand's identity.
A branded, user-centric site which is fully accessible on any media device, and optimised for smartphone use.
Social Media log-ins and PWP access via your Brand or Dealership's own Facebook page will significantly improve return visit rates.
Data Acquisition and Integration
Identify external data sets with high potential for your marketing and re-purpose for your requirements.
Consolidate data from disparate sources into an integrated and unified entity providing a Single Customer View - the whole basis for today’s intelligent analytics and more efficient, data-driven marketing.
Business Intelligence Reporting
We can design, build and maintain specifically developed web-based reporting dashboards to provide a simplified stream of Automotive 'Aftersales Business Intelligence' and insight all in one place.
Report on custom-defined KPIs across multiple markets - Global, National, Regional and Dealer views for Regional Management teams, Central Operations and Dealers. ABI offers real flexibility to adapt as the priorities and needs of your business change.
CRM / Lead Management System
Managing those Customers who are keen, but not quite ready to purchase, requires a strong and reliable CRM system to capture and capitalise on Customer data. In addition, by querying the Customer experience (if and why they did not purchase) will provide you with the transparent metrics needed for process improvement. However, the main barriers to delivering an effective Automotive CRM are cost and painful timescales to launch, embed and settle down. Not anymore..
Contact David Hawkins today to discuss or arrange a meeting on:
Tel: +44 (0) 1248 675260